Compares active patients (seen in last 6-12 months) to those who haven’t come in
Active Patients / Inactive Patients
More active patients means steady revenue and loyalty.
Send reactivation emails. Offer a comeback discount. Check in with old patients.
Aim for more active than inactive.
While we don't track this specific metric yet, Caretrics monitors dozens of related KPIs automatically—no spreadsheets required.